Observations at WIFW #3 - Editors keep it cool.

Unlike the Carine Roitfields and Anna Dello Russos of the world, the Indian fashion editors like to keep it (relatively) simple and chic. Though there are a few exceptions, I'm sure we would love to see more drama! Its about time we start wearing our heart on the sleeve, non? (see what i did there?) Though it must be said they look so intimidating with their prada bags and perfect manis, they are surprisingly sweet to talk to and encourage the blogger scene (okay maybe not all of them!) 

While we are all fairly familiar with all these glossies (and pretty much feed on them), its good to  know the hardworking souls working behind the scenes, who months in advance scout the global trends, introduce us to the fashion front - runners and inspire us to look past the bad hair days!

So here's to the Editors:

Edward Lalempuria, Anaita Adjania Shroff, Bandana Tewari, Shruti Thacker

Karuna Laungani, Divyak D'Souza, Mohan 

Amandeep Kaur, Pearl Shah, Neena Haridas



Nandini Bhalla, Cosmopolitan, Sujata Assomull, Harper's Bazaar



Sohiny Das, Verve.  Ekta Rajani, Grazia

FNO 2010

The extravagance called DLF Emporio.




Warped web of multi colored threads creating a gorgeous Burst of colors.

Sari by Suneet Verma... The never ending sari covered the entire ceiling at the mall!

The Window Display at Emporio Armani. Loved the jackets here. Oh and the DJ playing inside and a bartender making yummy screwdrivers... ahhh it was perfect!

Morphe by Amit Aggarwal Shirts at Vogue's Pop-up shop.

The crowd around the Tarun Tahilliani A/W collection show. With no place to stand and things quickly depleting from the Vogue Steals shop... I skipped the show :P

The Skull chandeleir by Rajesh Pratap Singh at the Pop up shop, also seen on his ramp at Van Heusen Mens Fashion Week.

The 'Vogue' shoes by Nachiket Barve- Rs 300!!!

My friend Gavin trying on a Nachiket Barve Necklace. It was ridiculous. I'd be dead as soon as he sees this pic here!

The 'man purse' at Abraham and Thakore.

It was the last piece and this gentleman bagged it ;)

Anaita Shroff wearing the FNO Rajesh Pratap Singh Tee. While Priya Tanna was seen hanging out with Jackie Fernandez, why was Bandana Tewari missing in action?? hmmm...

Love how she brings this look together.

FNO was quite an exciting affair. With great discounts at Manish Arora, Marc Jacobs, LV and Armani.... A fabulous night with lots of colorful drinks, Great music, lots of fashion sighting, for once the soto speak fashion outsiders also found a way to plug into the elusive 'by invitation only' world of Fashion!

Congratulations Vogue for making it possible once again.

For those in Bombay, fret not, with LFW around corner.... you guys will have all the hipsters hanging around Juhu! ;)